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What is Multilevel marketing?

Dec 19th, 2007 01:49
Ansheel, farji kumar, Peter Green, http://www.info4india.com/ http://www.namaskarindiatravels.com/ http://www.rajasthantravelsguide.com/ http://www.jaipurtravels.com/


Multi-level marketing is system of marketing which puts more emphasis
upon the recruiting of distributors than on the selling of products. As
such, it is intrinsically flawed. MLM is very attractive, however,
because it sells hope and appears to be outside the mainstream of
business as usual. It promises wealth and independence to all.
Unfortunately, no matter what the product, MLM is doomed to produce more
failures than successes. For every MLM distributor who makes a decent
living or even a decent supplemental income, there are at least ten who
do little more than buy products and promotional materials, costing them
much more than they will ever earn as an MLM agent. The most successful
MLM scheme is Amway. It has millions of distributors worldwide with
sales in the billions. At the turn of the century, the average Amway
distributor earned about $700 a year in sales, but spent about $1,000 a
year on Amway products. Distributors also have other expenses related to
the business, e.g., telephone, gas, motivational meetings, and publicity
material, etc.
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