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what are doorway pages?

Jul 2nd, 2008 23:48
Palcom Web, http://www.palcomonline.com


Doorway pages are special pages that are made for the sole purpose of
fooling the search engines crawlers. They are also known as bridge"
pages or "doorway" pages, portal pages, jump pages, gateway pages, entry
pages, and by other names as well.  To search engines to improve their
traffic. These are black hat techniques to fool the search engines
algorithm, usually door WebPages are made to concentrate on a single
keyword or keyword phrase. They are created to emphasize on a particular
keywords and are present on the net as a door to the website. One
problem with this is that these pages tend to be very generic. Since
these pages are made for different keywords they are often marked as
spam, since they carry duplicate content. Another problem is that these
pages donít provide the goal pages, they act as a bridge or doorway to
the original website that is why they got the names as   bridge" pages
or "doorway" pages, portal pages, jump pages, gateway pages, entry pages
etc webmasters usually propel visitors forward with a prominent "Click
Here" link or with a fast meta refresh command. 
Palcomonline.com